TIPS & STRATEGY, INDUSTRY INSIGHTS
Omni-channel Experience – Consistency Builds Connectivity
Creating an omni-channel experience can be challenging and rewarding. If you are using multiple channels, disparate internal teams and vendors to implement across channels, coordination is key to success. Style and proofing guides can certainly help, but there’s no substitution for periodic coordination, communication and review sessions.
Is your company engaged in multi-channel or omni-channel marketing? Is there something you are doing particularly well that you’d like to share? Are there challenges that you’ve found particularly dauting to address, consistently? Let us know. Contact Al Buscaino firstname.lastname@example.org or 877-446-3486, x 222. Also, please submit any topics you’d like us to cover in a future article.
About INDIVO, Inc.
Founded in 1995, INDIVO is a full-service marketing communications firm focused on helping clients connect with customers. Whether a single project or a more extensive body-of-work, INDIVO offers a strong experience base in targeting business-to-business and direct-to-consumer audiences. To explore what INDIVO can do for your company, contact us.