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INDUSTRY INSIGHTS, TIPS & STRATEGIES

Are Smartphones and Tablets Killing Your Business?

Al Buscaino

EVP, Strategic Services

52% FAIL TO ENGAGE. THAT’S WHAT HAPPENS WHEN YOUR WEBSITE IS NOT OPTIMIZED FOR SMARTPHONES AND TABLETS. RESPONSIVE WEB DESIGN (RWD) IS THE ANSWER!

INDIVO is now combining the flexibility, versatility and extensibility of a content management system with a Responsive Web Design (RWD) user experience helping to remove hurdles to customers connecting with our clients. This is the way, as relationship managers, we are stepping beyond the limitations of the “printed page” approach of website development to deliver an experience adapted to the viewing device.

“After analyzing the statistics and traffic patterns of our clients’ sites, we began to see that the use of mobile devices was increasing exponentially regardless of whether the audience was consumer or business targets, accounting for as much as 45% of the traffic.”

– Al Buscaino, Executive Vice President of Marketing

About INDIVO, Inc.
Founded in 1995, INDIVO is a full-service marketing communications firm focused on helping clients connect with customers. Whether a single project or a more extensive body-of-work, INDIVO offers a strong experience base in targeting business-to-business and direct-to-consumer audiences. To explore what INDIVO can do for your company, contact us.