ABOUT INDiVO
Who We Are
We focus on connecting companies with customers
We are a full-service digital marketing and communications agency.
Our mission is to apply our talents and experience with personalized service to help businesses grow.
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We started in 1995 and throughout our journey, we've achieved the best results for countless companies of all sizes and stages of their life cycle.
Whether finding new customers or solidifying and expanding relationships with existing customers, we are dedicated to helping our clients accomplish their goals.
You can be assured that our passionate, tight-knit team of business, marketing, digital and creative professionals will work as a proactive partner toward helping achieve your revenue and growth objectives. We spend our client’s money as if it were our own. But, above all, we do the right thing. It helps us sleep at night.
NO ONE SIZE FITS ALL
Our Solutions
We have a responsibility to make sure we are doing the best for our clients.
There is no one size fits all solution. We take the time to understand your needs and challenges to provide the best approach. If we find a potential opportunity or an alternative solution along the way, we’ll let you know.
80+ COLLECTIVE YEARS OF SEASONING
Our Team
We are a team of seasoned professionals; talent honed in the marketplace over a collective period of more than 80 years.
Our team has worked with start-ups to billion-dollar global enterprises on the client and the agency side of the business. The common thread among our clients is, like us, they are committed to investing in growing their business and passionate about serving their customers.
Partners & Technology
Industry Experience
Here are the primary, but not all, of the areas where you will find out clients. Don’t see your industry? Ask us. There is probably someone on the team with that expertise.
The Arts
Art, among other things, can inspire, educate, entertain and heal. INDIVO supports the Arts and Artists. We work hard to make sure our clients aren’t left toiling in relative obscurity. Whether you are looking to connect with new patrons, enroll clients in new classes, help introduce your latest work to current patrons, or promote an upcoming performance, the efforts of INDIVO are geared to enhance the economics as well as the aesthetics of what you do.
Aviation
When it comes to aviation marketing, you don’t want to be left flying by the seat of your pants. Whether you are helping customers keep their aircraft flying, or looking for new customers wanting to purchase aircraft, parts or services, let the INDIVO crew serve as your marketing co-pilot. We have helped clients with website development, multi-media, email marketing, brochures, trade exhibits and more.
Consumer Packaged Goods
Connecting with customers – it’s what we help companies do. Whether it’s the distribution channel(s) or your end-user, INDIVO has the breadth and depth of experience to help craft programs that segment (or sub-segment) target audiences so your brand gets the traction it desires within available resources. Whether you are looking to build brand ambassadors or expand your customer base – INDIVO has the experience to help expose and elevate your brand.
Education
Things change. Isn’t that one of the constants in life? Life-long learning, staying current with industry trends, regulatory changes and technological advances, can be keys to career and business success. Let INDIVO help expand your marketing horizons while you concentrate on what you do best – delivering engaging educational content to inspire minds, create lifelong learners and help individuals and organizations achieve their goals.
Healthcare
Connecting with customers in the healthcare arena is a complex undertaking. That’s why you’ll want to work with a firm that has nearly 40-years of medical marketing communications experience on its leadership team. Aside from the regulatory concerns and subject expertise, the buying process in healthcare is multi-faceted and may require addressing providers, administrators, payers, professionals and patients. INDIVO is well versed in creating sales support, promotional and educational programs using the spectrum of off-line and online elements to address these audiences. We are experienced in human and animal health, working with firms that have wholly-owned, independent and dealer/distributor network sales teams. If you are looking to launch, relaunch, or just grow your brand – INDIVO is just what the doctor ordered.
Manufacturing
Manufacturing stuff, whether it’s chairs or personalized biologic therapies, is only part of what makes a business. Finding, holding on to and growing relationships with customers, other businesses or consumers, is what fuels the economic engine. INDIVO has extensive experience helping clients define and test new products, find new markets, launch or relaunch products, create brands, engage in ecommerce, connect with buyers where they are, and creating relationships that keep loyal customers. Build it, but let INDIVO help assure that they will come.
Marine & Outdoor
Seventy-one percent of the earth’s surface is water. Being in Florida, and with both owners native Floridians, we grew up on all things marine. Fishing, boating, sailing, kayaking, skiing, diving, if it’s done on (or near) the water, we love it all! Whether a marine manufacturer or retailer, let INDIVO help calm the marketing storm and showcase and promote your quality products, workmanship or customer service, expand your reach with a new website or online advertising, or bring interested customers to your shop or store via social media platforms and local SEO.
Non-Profit & Charitable
In the non-profit space, outreach and education are critical to raising awareness and the funding necessary to accomplish the mission. Lean on the INDIVO team’s non-profit industry experience and strategic marketing expertise to help create an organizational brand identity, create promotional and educational materials, find new potential donors/sponsors/volunteers, and maximize the value of your next event.
Professional Speakers
Let’s be honest, you’ve probably done something pretty significant with your life if rooms of people are showing up to hear you speak. Entrust INDIVO to help promote your upcoming events, document your presentations to create a library of content, create and distribute press releases, or watch your back online (online reputation management). Meanwhile, this frees you up to get back to, well, whatever awesome-ness it is that you do to help people realize their potential.
Real Estate & Construction
Whether helping a family transform a house to home, or creating master planned communities, success comes to those who are the best relationship-builders and creative problem solvers. The INDIVO team brings these same skills to bear for our clients. Our expertise can help brand a new development, build community awareness and excitement. We can promote your project online, in social channels, via billboards and signage, through print advertising and radio, as well as create sell sheets and other marketing collateral you’ll need. Our relationships with professional photographers and videographers can help portray your project in the best light. Let INDIVO be the home for your marketing needs.
Retail
With fierce competition in the retail industry, your relationship with your customers is paramount to the longevity of your brand. At INDIVO, we can help you connect with customers by promoting your brand online, entering into ecommerce, driving traffic to your brick-and-mortar store, and more. With an eye out for the future, INDIVO can create customer feedback loops to gather valuable information to inform new product development, enhance sales and, ultimately, help strengthen customer loyalty.
Service Companies
You’re working hard to build your business, but you generate revenue by working in your business which often doesn’t leave time to work on your business. Entrust INDIVO to provide marketing support to help it grow. Whether building upon word-of-mouth or finding new clients through traditional advertising, local SEO and social media platforms, building customer reviews, establishing thought leadership in your market segment or differentiating yourself from other providers in your area, contact the professionals at INDIVO.
Spirits
Are you struggling for market share in a industry with countless new entrants and waning brand loyalty? Just take a look at the craft beer aisle at your local store then contact INDIVO to help kick your marketing efforts up a notch. We can help differentiate your brand, create brand ambassadors, orchestrate special events or promotions, manage your social media platforms, and promote your message of social responsibility. Cheers to a successful work partnership!
Corey Maysles
President & General Operations
Only gone fishing on days that end in 'y'.
As one of the original founders of our firm, Corey oversees the general operations, financial, technology and administrative aspects of INDiVO.
Corey possesses a unique combination of entrepreneurial experience and a passion for applying technology to business and marketing challenges.
Balancing the availability of client resources against their market opportunities, Corey oversees the formation and implementation of each client’s technology strategies. He collaborates closely with the client and INDiVO teams to devise innovative ways to help attain the assignment goals, most effectively leveraging the arsenal of tools and technologies at our disposal.
After receiving a Master of Accounting from the University of Florida, Corey began his career as an Information Technology auditor with PricewaterhouseCoopers. Ever the entrepreneurial visionary, he founded SourceNet in 1995 as one of the first website development companies during the Internet’s infancy. Then, in 2001, he launched INDiVO as a full-service marketing communications company to expand the scope of support provided to his clients.
Some of the more prominent brands that have benefited from Corey’s expertise include Pepsi, Avatar, Mayors Jewelers, Dupont Sustainable Solutions, Coastal Training Technologies, Smirnoff, Stolichnaya, LaCroix, Rip It Energy Fuel, IVAX Pharmaceuticals, Magnivision, Werner Aero Services and Great Healthworks.
Al Buscaino
Executive Vice President
Took up golf to get his mind off his work and takes up work to get his mind off golf.
Al assists clients in formulating and implementing successful integrated marketing, sales support and educational programs.
Having worked predominately with entrepreneurial and “intrapreneurial” entities over his career, as a member of the INDIVO management team, Al is involved in general agency management, account service and strategic direction for the agency and its clients. Over his extensive career he has helped guide numerous successful product launches, line extensions and product transitions to mainstream audiences.
“WE ARE MARKETING PROBLEM-SOLVERS, LEVERAGING SOLID STRATEGIES AND WEAVING IMPACTFUL CREATIVE INTO INTEGRATED ADVERTISING PROGRAMS TO HELP YOUR BUSINESS GROW.” – Al Buscaino
Some of the companies and brands that have grown during their association with Al include Zales, David Anderson of Norway, Pacer Treadmills, G.D. Searle & Co., Abbott Laboratories, Dade Behring, Bremer Medical (purchased by Johnson & Johnson), Jamieson Film Company (purchased by Kodak), DataBreeze (purchased by IDX), Bremer NeuroDevices (licensed product to Medtronic), Kendall Healthcare (purchased by Tyco), 3D Orthopedics (purchased by DeRoyal Industries), The Bremer Group Company (VertAlign® Spinal Support System & ComfAlign® Spinal Support), Pegasus Airwave System (purchased by Gettinge/Castle), Millipore Corporation, aaiPharma, Extreme H2O contact lens, CoreRx Pharmaceuticals, Bioptigen, Diagnostica Stago, Aveva Drug Delivery Systems and Diosynth Biotechnology.
Al holds a B.S. degree from The Citadel, Charleston, SC and an M.B.A. in Marketing Management from Amber University, Garland, TX.
Shelby Triana
Account Executive
Adventure is her middle name.
As an Account Manager at INDiVO, Shelby develops strong client connections and works with the team to steer varied projects, ensuring customized solutions that meet client objectives.
Shelby collaborates closely with clients to understand their goals, working with the INDiVO team to craft strategic marketing approaches and refine creative concepts within client resources. Beyond general administration and account management, she coordinates media schedules, advocates for client and agency interests, monitors campaign performance using analytics, and engages in production-related activities. Shelby’s project management skills enable her to navigate complex deadlines and coordinate diverse teams, ensuring the timely and accurate delivery of projects.
Shelby graduated from the University of Florida with a BS in Advertising and a minor in Innovation, and before joining INDiVO, gained experience editing videos and photos and creating visual graphics for beauty and fashion brands. Later, in her role as Proposal Project Manager, she was responsible for the flow of the RFP process from beginning to end by working directly with creative and sales/ops teams to understand proposal requests, gather compliance information, identify deliverables, and develop a project plan for the healthcare, food & beverage, business, and educational client industries. Her problem-solving skills and keen attention to detail contribute to the success of each project she undertakes.
When she’s not working, she’s either spending time with her dogs, being active, exploring her love of art and creativity, or building new relationships. She’s always eager to learn and help others grow.
Ealasaid Witt
Senior Designer
An artist who knows where to draw the line.
As senior designer, Ealasaid (Elizabeth) is responsible for leading the implementation of creative for projects and campaigns developed within INDIVO.
She works closely with Corey, Al and the rest of the team to help assure core concept, photography, illustration, video, copy, typeface, tone, texture and functionality are on-target, expertly-crafted and elements are well-integrated.
Since 1998, Ealasaid’s experience with INDIVO encompasses a range of B2B and DTC clients for which she has developed product and corporate logos (including the INDIVO logo), brochures, websites, eMail blasts, exhibit graphics, point-of-purchase displays, ads, direct mail, illustration, multimedia and more. She takes tremendous pride in finding ways to creatively develop and produce Client assignments in an impactful way within available resources.
An accomplished fine artist and illustrator, when not working at INDIVO, Ealasaid can be found pursing her second love, wildlife illustration and pet portraits. With a solid foundation of related degrees in Graphic Design (1983) and Multimedia (1997), Ealasaid has a demonstrated love of life-long learning having successfully made the transition from print to the digital world.
Mark Bell
Programming
Have you tried turning it off and on again?
Mark has always found himself in the world of web development, proficient in all the right areas, eagerly learning and adapting with the changing tides of technology.
A veteran of the web that survived the early years of dancing hamsters and MySpace’s “throw it all at the wall and play music too” aesthetic, web developer Mark Bell is furry, cuddly, and near-sighted. Much like the disembodied voice in “Field of Dreams,” Mark’s oft-uttered “if you design it, I will build it” is both soothing and slightly haunting, but in a “can do” kinda way.
As the former owner/publisher of FilmThreat.com, Mark brings the experience of not just developing a site that will endure, but also what that means and entails for the client requesting the build; he knows it’s about more than just the code behind the scenes, but the reasons for the code and what the client wants. And lest anyone has any visions in their head of a guy slumped over a computer in a dark office for the last 20+ years (not far off but not accurate either), Mark has had an eclectic career that includes everything from being a seasonal snowboarding instructor to a professional film critic to a Montessori teacher (who was also in charge of adapting the classroom and school website for online instruction during the pandemic).
