Home In the News Blog INDIVO Embraces the challenge and launches new promotional program for Bremer Group

INDIVO Embraces the challenge and launches new promotional program for Bremer Group

 

"I've been working with the Bremers since 1989, across three companies. Their singular philosophy is an unwavering passion for totally embracing their customers' practices and the patients they serve by providing high-quality back brace products, educational support and exceptional quality customer service," says Al Buscaino, Executive Vice President, Strategic Services at INDIVO. "In creating the core campaign concept, all of that can be summed-up nicely in one word - embraceable."

From the products the Bremer Group manufactures to the educational support, reimbursement assistance and knowledgeable, friendly customer service team, the company's passion surrounds both practice and patient. "Our team works closely with each other and our customers to help make sure that we are providing the back brace products and support services so that each patient may be treated as if they were one of our own family," says Ross Bremer, President of the Bremer Group Company. "INDIVO did a wonderful job of translating our philosophy and way of doing business into the new concept and campaign."


The first elements of the new integrated marketing program were a series of journal ads which are appearing in targeted medical trade publications.

Bremer Group

From the products the Bremer Group manufactures to the educational support, reimbursement assistance and knowledgeable, friendly customer service team, the company’s passion surrounds both practice and patient. In creating the core campaign concept, INDIVO translating Bremer's philosophy and way of doing business into the new concept and campaign - embraceable.
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A pivotal aspect of this new campaign is also the updated website. The new website is built on a robust, extensible content management system platform and includes information for patients and practitioners.


About INDIVO, Inc.
Founded in 1995, INDIVO is a marketing communications firm focused on helping clients enrich relationships with existing customers, find new customers and separate from the competition. We do this by providing strategic guidance, as well as helping to create fully-integrated programs that transcend traditional boundaries to capture the synergies of print, online and interactive media. We offer a strong experience base in business-to-business and direct-to-consumer program development.

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For more information, call 1-877-4INDIVO (877-446-3486) or visit www.indivo.com.

Contact
Al Buscaino
Executive Vice President, Strategic Services
877-446-3486 x-222
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